WoM24 Week of Market Research

Week of Market Research - participation formats - our offer for you

Week of Market Research 2024 will be a colourful online festival for the insights industry that we organise together with our partner marktforschung.de – the leading industry platform in the DACH region. The event will be taking place for the fifth time. Week of Market Research 2023 was a great success: 84 individual events and nearly 7.000 registrations. We encourage companies from all over the world to join the festival and inspire the audience with their contributions. Sessions can be held in English language at all slots available.

► Booking information: Factsheet WoM24

WoM24 participation formats, for you to choose from and combine as you wish to create your very own festival appearance:

1. Festival Sponsoring

With the 3 sponsoring packages Exclusive, Premium and Basic you will receive media coverage and visibility in the festival calendar, in the newsletters of marktforschung.de and succeet as well as in the Daily Keynotes.

2. Entry in the Festival Agenda

You organise and host your Week of Market Research event yourself and provide the technical platform, presentation and follow-up. We will include your event in our festival calendar and market it as part of the festival. Participants will register via the WoM festival calendar. Lists of participants will be available. Optionally, you can record your event and publish the recording in the media library on marktforschung.de – you can benefit from their reach and generate further leads.

3. Webinars / Workshops

Webinars and workshops will be organised and moderated by marktforschung.de – you provide the content input and can concentrate fully on your presentation. The format is very similar to the marktforschung.de webinar series. The difference is the central WoM marketing .

4. Tool and Software Pitches

Topics in 2024: Applied AI · Research Platforms & DIY-Research · Online- & Mobile-Qualitative Platforms · Text- & Social Media-Analytics · Data- & Panel-Quality. In a pitch, three providers will present their approaches to the target audience, one after the other. The order will be randomly chosen in advance.