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List of Exhibitors 

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Exhibitor information

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Double presence - multiple effect

We offer the Insights Industry a further developed trade show concept that achieves a significantly higher impact than a classic presence event through additional digital formats.


succeet21 consists of two strong pillars:

  • The virtual trade show took place as an online-only event back in April, 2021 and gathered more than 80 exhibitors with more than 60 expert presentations.
  • At the presence trade show on October 27 and 28 at the Munich Order Center, many more exhibitors are expected to deepen current insights topics - with plenty of space for personal encounters and intensive professional exchange.

Messearten V2 en

The new edition of a trend setting event for the insights industry

Initial situation:

After the corona-related cancellation of Research & Results last year, many exhibitors expressed their wish for a new industry meeting.

So we conceived a new edition with a different concept and a different name - succeet21. As part of this reorientation, we have significantly developed our event and expanded it with future-proof, digital forms of presentation into a hybrid event that can function and take place without a physical gathering in case of an emergency.

Since the end of May, 2021, the general conditions have again improved significantly: the prospect of vaccines makes the presence event in October, 2021 seem very realistic. And it is already clear that our virtual trade show in April, 2021 was very successful, with over 80 exhibitors.


succeet21 - the hybrid concept:

The future compliant trade fair concept consists of two complementary and coordinated presentation formats:


Virtual Event:

This was set up for 3 days on the digital trade fair and presentation platform EXPO-IP and offered exhibitors the opportunity to present their digital contents on virtual exhibition stands. In addition, exhibitors were able to book web presentations that were provided as part of the online conference program.


Presence Event at the MOC Munich:

Full speed ahead: Now - in the middle of 2021 - we are starting to realize part two, the presence event in October. In the meantime, there is a lot of tailwind: increasing vaccination rates, on-site testing opportunities and the convincing protection and hygiene concept of Messe München make us absolutely confident that we will be able to realize it. The decision of the Bavarian Council of Ministers of May 18, 2021, that "a resumption of trade fair operations would be possible by September 1, 2021, at the latest" also gives us the necessary planning security for the fall event.

The presence event will take place at the Munich Order Center (MOC) of Messe München on October 27 and 28, 2021, and has been consistently developed in compliance with current hygiene regulations. Essentially, this means more space for visitors and exhibitors to comply with spacing regulations. A modern visitor and admission management system helps to prevent overcrowding and ensure that contacts can be tracked.

The event will take place in Hall 4 of the MOC, which has a decisive advantage: it is connected via a spiral staircase to Atrium 4 on the 1st floor, where more than 50 show/breakout rooms are available. There, in addition to their stands, exhibitors can hold meetings, workshops and presentations in smaller groups. The conference rooms are well ventilated and air-conditioned and large enough to accommodate the required hygiene concept.

Here you can view the premises  

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Phone:  +49 7151 / 90 383 90


succeet GmbH
Im Baumstückle 45
71334 Waiblingen