WoM22: info, formats, sponsors

Newsletter • 26 January 2022

WoM22 sponsors – new entries: Confirmit and eye square (Exclusive), Bilendi & respondi and Kernwert (Premium)
WoM22 formats – book your sessions now; agenda to be published in March
Industry news: Schöttmer Research Hub, quantilope, Global Survey, BVM, ESOMAR

? Our events 2022 – save the date!
◾️ 9–17 May: Week of Market Research WoM22, online festival
◾️ 20–21 October: succeet22, in-person trade show in Munich

Let's succeet together!

Week of Market Research · WoM22

Book your sessions now

Preparations and bookings for Week of Market Research are underway. We will be happy to advise you on all questions regarding your WoM22 participation. Get in touch.

The WoM22 formats in brief:

festival sponsorship
entry in the festival agenda
web seminars / workshops
tool and software pitches

Information for providers:

info web seminar (recording, YouTube)
factsheet (PDF)

Information for visitors:
The WoM22 agenda is to be published in early March. Registration will also begin then. Participation is free of charge.

We are pleased to announce new sponsors of Week of Market Research WoM22: Bilendi & respondi, Confirmit, eye square and Kernwert have confirmed their support.

Thus, the list of WoM22 sponsors now includes these companies:

Exclusive Sponsors: Confirmit · eye square · GIM · Interrogare · Produkt + Markt
Premium Sponsors: Bilendi & respondi · Kernwert

Thank you very much! ?

Industry news

New hires at Schöttmer Research Hub

Schöttmer Research Hub, Hamburg/Germany, has announced two new additions to the team:

Stephan Schmid, most recently Managing Director of Schlesinger Group Germany, has taken up the position of Unit Director.
Saloumeh Odendahl, former owner of Unity Field & Organisation, is now Senior Operations Manager.

Schöttmer Research Hub, a start-up of the agency Schöttmer Institut, which has been based in Hamburg for 50 years, offers more modular market research support for research agencies, advertising, innovation and design agencies as well as MR professionals, and also for all other interested parties who need support in research projects with contemporary requirements – so the press release says.

For download: quantilope's guide to automated pricing research

With the costs of energy and raw materials rapidly increasing as well as inflation on the rise, professional pricing research is becoming increasingly important for brands' pricing strategies. quantilope’s new guide explains techniques that brands can use to set the right price point to accommodate rising costs, and protect their business from losing market share.
Info and download >

Global Survey deepens their relationship with Emozo Labs

A fast-growing first-party data collection provider enters a strategic partnership with an AI-driven market research platform: Global Survey (GS) has picked up a minority stake in the Canadian company Emozo Labs. Slated to provide one unified option, Emozo's easily navigated SaaS platform brings DIY market research capabilities to a broader audience. Shining a light on its ability to help clients facilitate on-point NPD and brand strategy, Global Survey shares its solid customer base with Emozo. That base extends to North America, Europe, and Asia, affecting customers in over 35 countries globally.

BVM call for papers and discounts

The association BVM's German Market Research Congress will take place on 20 and 21 June 2022 in Frankfurt, Germany. Deadlines:

Call for Papers: end of January
Early bird discount: end of February

Info and registration >

For BVM seminars, early bookers can receive a discount too. Deadline: end of January. Info here >

Call for speakers for 2022 ESOMAR Congress in Toronto

2022 is a very special year for ESOMAR as the association celebrates its 75th anniversary.
The ESOMAR Congress 2022 will take place from 18 to 21 September in Toronto, Canada. Join the 75th anniversary edition's speaking stage. Deadline for your submission: 21 February 2022. More info >