succeet GmbH

Newsletter, 21 April, 2021

More than 2,550 registered participants, 85 exhibitors, 60 presentations and 1 panel discussion – thank you for a great event!

The three live days of succeet21 are over, the entire online event is now open for you until May 16! Access still free of charge – here. More info in this newsletter.

What did you like best about the event? Do you have any suggestions? Wishes? We are looking forward to your feedback!

Next up, October 27 and 28: succeet21 trade show in Munich. We look forward to seeing you!

Let's succeet together!


succeet21 – succeeded!


A retrospective from the organizers

"We are grateful and touched"

The three live days of succeet21 are over. Time for a spontaneous reflection. With more than 2,550 registrations, we have exceeded all our plans, hopes and predictions – by far. We are grateful and truly touched that all the hard work to re-establish this industry event has paid off. We would especially like to thank all of the exhibitors, speakers, sponsors and presenters for placing their trust in us. What they have contributed to the event has made the trade show a great success. succeet21 represents the insights industry. Best of all: you can still access the event, download content, view presentations until May 16.

Sure, digital is not the same as a real, physical event. But it's probably the best experience you can have under the circumstances. We believe we‘ve delivered. We were happy to organize this event for you to give the industry a face again.

Now we are looking forward to succeet21 presence event in Munich in October. We would be happy to see you there! Thank you very much.

Facts and figures
Expectations? Exceeded.


Participants from all over the world have joined succeet21. Welcome! The focus was certainly in (Central) Europe – the most distant regions: Australia and New Zealand.

We had expected 1,700 registrations, hoped to reach 2,000 by the end of the event – a milestone that was reached one day before the event even started! And in the end there were ... more than 2,550!
Figures (as of April 19, 2021):
  • Registrations: >2,550
  • Exhibiting companies: 85
  • Average unique stand visits: 244
  • Presentatioon sessions: 61
  • Attendance at presentations: 4,947
  • Average attendees per presentation: 81
  • Recordings views: 914

Top 5 - by number of unique visits:

most visited stands:
  • Ipsos
  • Interrogare
  • quantilope
  • Skopos
  • Rogator
most attended sessions:
  • Panel discussion
  • Ipsos: UX in der MaFo – Added Value oder Paradigmenwechsel
  • quantilope: Stories beat Statistics: How Insight Managers accelerate their impact
  • Interrogare: Wer geht, wer bleibt? Zalando, Conjoint und die Schätzung der Kundenabwanderung
  • september: Be emotional – or die. Die erste Emotionsdatenbank Deutschlands für Werbung


Industry news

"Kongress der Deutschen Marktforschung", June 7-8, 2021

BVM goes for online-only congress

Due to the unclear infection situation, the German association BVM have decided to hold this year's congress as an online-only event and broadcast it from a studio in Berlin. BVM regret that the possibility to get into personal conversation with each other on site can unfortunately not be realized again due to the current circumstances. More details about congress, agenda and registration here (in German).

More succeet21 news

Feedback – your opinion is important to us

"The best virtual event I've been to"

How was succeet21 received? Some reactions have already reached us. A big thank you for that! We were very happy about your feedback! It encourages us in our work.

Would you also like to share your thoughts about the online event with us? Please get in touch. Your suggestions and wishes are welcome. And we wouldn’t turn down a little compliment either ?

What feedback have we received so far? Here are some examples, anonymized for data protection reasons:



succeet21 - the digital platform for information and exchange

Digital trade show still open – until May 16, 2021!


Like to continue browsing our event platform? Take a closer look at the exhibitors' offerings, download their content, listen to presentations, get in touch with one another?
  • Digital stands of 85 exhibitors
  • recordings of the 60 presentations and panel discussion
  • networking via the tool congreet
Still possible! The digital event will be open until May 16, 2021.
And if you haven't had time yet: just drop by in the next weeks and use succeet21 as your pool for up-to-date information!

Thanks go to our partners and sponsors

Let's succeet together!

A huge thank you to all our partners and sponsors, without whom we would not have been able to realize the event so successfully!
Special thanks to ...
... our premium partners Interrogare, Kantar and Rogator: you have been with us from the very start of the project, you have always supported und promoted us – that’s been absolutely valuable!
... the associations ADM, BVM and Esomar: you have made our new brand known throughout your large networks – wonderful!
... Frenus: you‘ve accompanied our social media and marketing projects extensively (and patiently ?) and you sponsored our great lounge - kudos!!!
... Prof. Dr. Tobias Keil, The Insight Zoo, for his fantastic hosting – on all three days!
... INFO GmbH – for the realization of the Attendee Networking via congreet – so fancy!
... The Research Club – for the awesome networking party. That cool!
... – for the great cooperation, for your reporting and moderation and – last but not least – for the exciting panel discussion!



new business and markenartikel

Media partners providing background information 

News and reports from the advertising industry and media world
new business is the news medium for top agencies: campaigns, pitches, new business and personnel news – up-to-the-minute and exclusively for insiders. Plus the latest news from the media world: titles and formats from print to online with their performance values and target group offerings. Topic specials provide background information, expert opinions, case studies and market analyses for well-founded decisions in advertising strategy and media planning. provides the latest news from the communications market several times a day from Monday to Friday.

The magazine for brand management
markenartikel is published by Markenverband e.V., Berlin. The Markenverband and the organization Werbungtreibende im Markenverband (OWM) are made up of more than 400 branded goods companies that manage over 1,000 major brands. The trade journal reports on companies in a practice-oriented and well-founded manner and presents their brand management strategies and management concepts in portraits and interviews. summarizes current events on the topic of brand management in a twice-weekly newsletter.

Last but not least

Recommend us to others

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Do take a look and follow us! 

succeet GmbH | Im Baumstückle 45 | 71334 Waiblingen
Telephone: +49 7151 90 383 90 | Telefax: +49 7151 90 383 90 |
Handelsregister: HRB: 775067 | Registergericht: Amtsgericht Stuttgart
Vertreten durch: Heinrich Fischer und Simone Waller-Klink

© 2021 succeet GmbH
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